Dolly Parton launches a new line of dog clothes Doggy Parton

Dolly Parton has always loved dogs.

More than 60 years after the release of her debut album ‘Puppy Love’, the music icon and pet lover, 76, is launching Doggy Parton, a line of clothing, accessories, dog toys and Moreover.

“My love for pets is stronger than ever,” Parton said in a press release launching the brand. “It inspired me to launch my own line of Doggy Parton clothing, accessories, toys and more with a little ‘Dolly’ twist.”

In partnership with SportPet Designs, the 20+ items in the collection range from everything from gingham clothing – including a dungaree dress, western collared shirt, bandana, collar and leash set and harness – to a cowboy outfit. girl, squeaky toys and a “blonde bombshell”. ” wig.

Billy The Kid, Dolly’s dog-god and brand ambassador, sports the latter in an Instagram video the singer shared on Wednesday.

“I will always love you, Dolly Mama 💘 Thanks for my wig and accessories @doggyparton. Link to full collection in bio now!” the post is captioned, as the singer playfully dries Billy’s “hair” and the song “I Will Always Love You” plays in the background.

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The French bulldog/social media influencer is owned by Dolly’s longtime manager Danny Nozell, who told PEOPLE in 2020 that the superstar and the dog had an unbreakable bond forged from their first meeting.

“Dolly is like a mother to me. She laid eyes on Billy and told me I couldn’t give this dog to any more ex-girlfriends – he’d have to go to her!” Nozell told PEOPLE.

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Nozell took to Instagram for the 3-year-old Frenchie (@btkthefrenchie) after co-workers repeatedly commented on the dog’s cuteness. Billy’s profile is filled with photos of him napping, playing, snacking and attending meetings with Nozell, photos that have helped Billy amass over 40,000 followers so far.

A portion of proceeds from Dolly and Billy’s “pet” project will go to Willa B. Farms, a Nashville-based animal rescue organization “where animals in need find endless love,” Dolly said. .

She added, “Don’t we all need this?”